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Subway, Quiznos Battle For Customer Loyalty
The quick-serve restaurant space is as fiercely competitive as it gets, and there is no place to hide as each category seems to have two top competitors fighting it out for dominance and consumer...
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Serving Up Restaurant Loyalty Program Success
Considering food’s importance in human civilization and social bonding, loyalty programs designed to attract, retain and engage restaurateurs might seem redundant. Good food sells itself, right? It...
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Nourishing Your Restaurant Loyalty Program: How to Feed Patron Engagement...
The calendar may say spring, Major League Baseball’s opening game is set for Sunday (Go Rangers!) and tulips and crocuses are poking their heads above ground across dozens of northern cities. But as...
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Nourishing Your Restaurant Loyalty Program: How to Feed Patron Engagement...
My recent post on restaurant loyalty programs offered several innovative ways restaurants can better feed patron engagement, focusing on high quality rewards requiring few hoops to jump through and the...
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[Video Interview] Restaurant Loyalty Programs Taste for Technology
As an industry known for intense competition, restaurants tend to have a low profit margin. With so many choices available to increasingly tech-savvy diners today, restaurants of all types are finding...
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How to Stop Restaurant Patrons from Doing the Loyalty “Dine and Dash”
For restaurants looking to maximize customer engagement and improve retention rates, the term ‘dine and dash’ might come to mind. While the expression means to dine at a restaurant and dash without...
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